PROJECT TITLE: Orville Redenbacher's Attention Grabber Media
CATEGORY: Media
CAMPAIGN: Orville Redenbacher
CLIENT: Venables Bell + Partners
In Q309 Venables Bell & Partners approached Ted Perez with a proposition to produce an interactive video rich-media unit for an Orville Redenbacher's popcorn campaign. The catch? Everything needed to be completed in a viscously short twenty-one day schedule that included casting, set design, props, wardrobe, video production, post production, sound designs, and not least of which - Flash development.
The summit of the production cycle was achieved with the filming of all twelve video segments required for the campaign in a single day - fueled by a mariachi band, trickster dog, disco dancers, cheerleaders, a marching band, and a hot buttery bowl of popcorn.
GAG SEGMENTS:
Dog Trick [Watch video]
Disco Dancer [Watch video]
Mariachi Trio [Watch video]
Cheer Squad [Watch video]
Marching Band [Watch video]
Air Horn Blast [Watch video]
Tennis Time [Watch video]
Honey Bear and the Bee [Watch video]
Magic Wand [Watch video]
Hero/Popcorn Shot [Watch video]
PRODUCTION PHOTOS:
