Sprint's "Call of Duty - Black Ops" Rich-Media unit is a theatrical media takeover that draws the user into an explosive in-site experience as the battle blazes beyond the confines of a typical site experience to showcase the revolutionary speed and power of Sprint's 4G gaming network.
PROJECT TITLE: Sprint: Call of Duty Rich Media
CATEGORY: Rich Media
CLIENT: Goodby, Silverstein + Partners
Tostitos "Amazing Flamenco Chef" broadcast spot takes an unexpected twist in this interactive expanding rich media unit. Read the full article to see the production process and check out the
PROJECT TITLE: Frito Lay: Tostitos Dips Media
CATEGORY: Rich Media
CAMPAIGN: Frito Lay
CLIENT: Goodby, Silverstein + Partners
Comedians Jim Gaffigan, Kevin Hart, Michael Ian Black and Michael Showalter star in the media campaign that butters up the lighter side of shopping on eBay this holiday season faster than you can hit "Buy Now" on that red-hot listing of the Virgin Mary image burnt into a Monte Cristo sammich ...
PROJECT TITLE: eBay: Web Host Media + YouTube Channel
CATEGORY: Media
CAMPAIGN: eBay Holiday
CLIENT: Goodby, Silverstein + Partners
LAUNCH EXAMPLE UNIT
LAUNCH YOUTUBE CHANNEL
Sprint: Storefronts was a street level initiative for Sprint's NOW campaign. The interactive displays contained several animated “widgets” that tracked and followed pedestrians as they walked past installations in the streets of NYC and SF.
PROJECT TITLE: Sprint: Interactive NOW Installation
CATEGORY: Interactive Installation
CAMPAIGN: Sprint: NOW
CLIENT: Goodby, Silverstein + Partners
LOCATIONS: New York City, San Francisco
FILM TITLE: The Boys Are Back
CATEGORY: Film Website
CLIENT: Miramax Films
URL: www.boysarebackmovie.com
The official site for Miramax Film's 'The Boys Are Back' presents the film's content via a deconstructed navigation system - think top search items culled from within the structure of a traditional EPK* site. The goal was to create a universally relevant and appealing means of navigation through lucid themes of emotion and perspective and to provide meaningful insight into the story, characters and filmmakers. Each ethereal site section utilizes a refreshingly subtle use of Papervision 3D that projects an ambient energy illuminating the film's emotion and intelligent vision.
White Gold, The Almighty God of Awesome, Patron Saint of Those Who Dare To Challenge Dragons and devoted Milk drinker, assumes center stage in THRASHTEURIZER - to laymen, a game, to the enlightened...a baptism at the union of Niagara Falls, The River Styx and Zeus' Morning Leak.
PROJECT TITLE: Thrashteurizer
CATEGORY: Game
CAMPAIGN: Milk - White Gold
CLIENT: Goodby, Silverstein + Partners
URL: http://www.tedperez.com/archive/milk/thrashteurizer/